Favor Delivery Launches H-E-B Now: A New On-Demand Grocery Service for Texans

AUSTIN, Texas – Favor Delivery, the premier on-demand delivery app crafted by and for Texans, proudly announces the debut of H-E-B Now, a groundbreaking grocery service in collaboration with its parent company, H-E-B. Exclusively available through the Favor app starting today, H-E-B Now is set to transform how Texans handle their last-minute grocery needs with speed and convenience.

H-E-B Now addresses the demands of busy individuals and families by offering a swift solution for grocery shopping. With the ability to deliver up to 15 items in 45 minutes or less, the service promises efficiency for those urgent moments when a forgotten ingredient or a midweek restock is required. Best of all, Favor is waiving delivery and service fees on orders over $25 through the end of the year, making H-E-B Now an even more attractive option for quick grocery runs.

The H-E-B Now service provides a broad selection of products, including fresh produce, dairy, pantry staples, deli and prepared foods, meat and seafood, and more. Customers can effortlessly locate their favorite items or explore popular categories through the app’s search feature, ensuring a streamlined shopping experience.

In addition to the launch of H-E-B Now, Favor has enhanced its app to include a dedicated section for all H-E-B offerings. This new “H-E-B” tab in the Favor app’s bar allows users to seamlessly access H-E-B Now, as well as other H-E-B services such as H-E-B Beer & Wine, Blooms by H-E-B, H-E-B Sushiya, and True Texas BBQ.

To celebrate the launch of H-E-B Now and to showcase the full range of services available through the Favor app, the company is rolling out the “All in Favor” campaign. Created in partnership with the agency Preacher, the campaign features playful, fast-talking Texan characters who highlight the app’s diverse offerings in engaging 30-second ads. Whether customers are at home, on the pickleball courts, or at the playground, these ads demonstrate how Favor can meet their needs swiftly and efficiently.

Favor’s latest initiative underscores its ongoing commitment to delivering top-notch service and selection with true Texas hospitality. With H-E-B Now, Texans can now enjoy a new level of convenience and reliability in their grocery shopping experience.