SAN ANTONIO, TX (April 30, 2025) — Ask any San Antonian what food comes to mind when they hear “Fiesta,” and chances are they’ll say the same thing: chicken on a stick.

This crispy, jalapeño-topped handheld snack has become one of Fiesta San Antonio’s most beloved traditions—but its roots trace back to a specific event that helped shape its popularity: A Night in Old San Antonio (NIOSA), the four-night cultural celebration held annually in La Villita. Known for its vibrant atmosphere and multicultural cuisine, NIOSA became the perfect stage for a food that’s easy to eat while standing, walking, or dancing in a crowd.

What started as a simple skewer of breaded fried chicken topped with a whole pickled jalapeño quickly became a fan favorite. The snack’s portability made it ideal for Fiesta-goers, and its bold, comforting flavors kept them coming back. At NIOSA alone, more than 20,000 chicken on a stick orders are sold each year—testament to its enduring popularity.

Over time, the dish evolved from a street food convenience into a full-blown cultural symbol. It has inspired everything from Fiesta-themed medals and apparel to humorous wedding props and viral memes. Even major chains like Chick-fil-A joined the trend in 2025, offering a limited-edition Fiesta chicken on a stick special at select San Antonio locations.

Now, chicken on a stick isn’t just food—it’s a statement. It represents the flavor, spirit, and fun of Fiesta San Antonio, blending local pride with a side of spice. Whether you’re a first-timer or a Fiesta veteran, there’s no better way to savor the celebration than with a stick in hand.